The future of Facebook advertising

The 4 most popular apps in the world are merging. Are you ready?

Love it or not, Facebook, Instagram, Messenger & WhatsApp are probably ranked top 10, if not 10 5 of all app stores in most countries in the world. The user base on Facebook itself is 2.3 billion as of writing, imaging the total users combined.

At the moment these apps remain individual, only to a certain extend Facebook, Instagram and Messenger crosses path in certain ways. Imagine when you can easily move from one platform to another? I don’t mean from the users’ perspective, think as a brand.

The audience targeting opportunities is huge. The new ways you can stay in touch with your customers are unimaginable. The new Facebook advertising is exciting, are you ready?