You're probably 30 to 50 years old now, I guess. For the past 10-20 years you've tried several jobs or industries, some probably have experienced more than others, and you've picked the one you're doing right now....
When I was planning for my first Facebook advertising class back in 2016, my biggest struggle was "what if this is not up to their expectations?"...
It is probably the only way to survive in the market of this era....
People who know me during my early days would tell you that I have super short attention span. I get excited over an idea very fast, we build fast, and I walk away from one idea too soon....
Keeping a consistent pace in the long run is the easiest and hardest thing to do. We are easily distracted, we are impatience, or maybe the thing you're doing is not the thing you are truly passionate about....
Your marketing campaign is half baked if you do not have plan for what's next, which is to build trust, right on top of the attention you've earned....
2 scenarios base on true stories. I'll just leave them here for your considerations....
Your fans (or haters) still talk about you anyway even if you're not online, so why not be there and give them an official avenue to communicate?...
I used to be obsessed about "originality". A startup, an idea, a campaign. And for every "new idea" I discovered I spent countless hours trying to prove its "originality"....
Facebook advertisers have been too obsessed with the algorithm change, the new features, policy changes, etc.. They have been working too hard to follow and even to game the system following these changes and shifts, forgetting the fundamental of Facebook advertising....
