A new campaign (ad set) will have to go through a learning phase, which takes 50 results within 7 days to complete. Any change in your campaign might trigger the learning again....
One of the main reason that people can't get good result with Facebook advertising, is misunderstanding....
We often get carried away by the ability to retarget, and forgot when to let go....
It's Sunday, let's talk about something not so technical. You know that your Facebook news feed is not a real time feed, it is curated. Ever wonder why?...
Essentially there are 3 types of audiences on Facebook advertising. But what really matter is, what's your audience targeting strategy....
In fact a lot of Facebook advertising targeting settings are traps. Let's talk about one of them....
That's one question being asked almost every time I meet a new prospect, or during every one of my Facebook advertising classes. What do you think?...
If you're from conventional advertising background, it is very easy to understand Facebook advertising....
I'm not sure if this article will become obsolete in a year or two, but for now, Facebook is the most important digital advertising platform....
Simply put, Facebook advertising is part of Facebook marketing. However, without Facebook advertising, most of your Facebook marketing efforts won't work....
