First let's try to understand the fundamental of Facebook newsfeed algorithm. ...
Facebook Advertising / 11.02.2019
Facebook ads campaign structure
Many would turn to ad creative first when a Facebook ads campaign stops working, hoping that changing visual might save the campaign. I disagree....
Facebook Advertising, Thoughts / 10.02.2019
New Facebook advertising
Are you ready for new Facebook advertising?...
A friend shared a quote on Facebook that goes like this, "work itself isn't the main energy drainer, but the people you deal with at work. The most tiring part of work isn't work itself, but the process to stay positive throughout the process."...
Facebook Advertising, Strategy / 08.02.2019
Consistency VS Persistency
The first time you see a new TVC of a new detergent brand you'll think it's stupid. You might even joke with your partner that whoever who came out with the idea has mental problem. 1 month later you start to hum the jingle, and you bought that detergent brand during your next shopping trip....
Thoughts / 07.02.2019
Are you in your right mind?
Facebook advertising has grew into a serious profession that requires constant learning and experience to excel. Do the right decision, pick the certified ones to learn from, or to work with....
Thoughts / 06.02.2019
The reason to learn
You are here to level up....
Entrepreneurship / 05.02.2019
The tipping point
The mindset you put into your business matters. Everyone wants to be successful, especially entrepreneurs. However, often it is this desire that leads us to bottleneck in building the business....
Thoughts / 04.02.2019
Is it possible?
Beginning the journey to build a startup business is always the most thrilling yet scary experience to most people. The future that we paint to ourselves often blind us from the reality....
Strategy, Thoughts / 03.02.2019
Advertising or not is a tactical choice
There are many methods to promote your business to your target audience without cost, advertising or not, is your choice. ...