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Uncategorized / 14.03.2019

How Facebook charges for Facebook ads?

Many thinks Facebook charges for advertisement by cost per click, or cost per engagement. What do you think?...

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Uncategorized / 13.03.2019

Are you using Facebook Live?

I was resistant to this one, however after started doing it for awhile it's kinda fun. And it is damn effective. Let me explain....

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Facebook Advertising / 12.03.2019

Facebook news feed algorithm

Is not something you can control, so stop bothering about it....

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Facebook Advertising / 11.03.2019

The fundamental of Facebook advertising

I always like to compare Facebook advertising to Google Search Engine marketing as push and pull types of digital advertising forms....

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Facebook Advertising / 10.03.2019

Over-testing

AB split testing is important for Facebook advertising, however we must know when to stop, and what to focus on....

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Facebook Advertising / 09.03.2019

Duration is key

How long do you set your custom audience retargeting period? Hint: maximum 180 days for Pixel, 365 days for Page....

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Facebook Advertising, Strategy / 08.03.2019

Plan a series of actions

Simple rule-of-thumb - almost no one will buy from you the first time they see your ad. Don't rush, plan a series of actions instead....

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Facebook Advertising, Strategy / 07.03.2019

Stop, then deliver

The first thing you should consider when it comes to Facebook ads creative, is the thumb-stopping factor....

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Facebook Advertising / 06.03.2019

Why Facebook advertising objectives matter?

You're probably getting into the wrong direction altogether, if you didn't choose the right Facebook advertising objective....

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Facebook Advertising, Strategy / 05.03.2019

Find the right audience qualifiers

Audience qualifiers really works for 2 things: to find the intended audience, and the unintended ones....

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